Recently, Trump Inc. has become as a household topic and a constant top trending topic on twitter. But Donald Trump himself has been at the top of his game in keeping himself recognizable. From his brooding Trump towers to his hard-hitting performance on The Apprentice, Trump has consistenly shown that he is a man of power, in the land of business that is. From his annoucement speech addressing the nation, Trump solidifed the enthymeme of “good businessmen make good presidents” and the idea has been on a see-saw ever since.
A Day in the Life.
The American Dream focuses on the any individual’s ability to start from scratch and create something bigger and better for themselves. It is not new for a presidential candidate to float the idea of having a business background as necessary and possibly be required, per Mitt Romney. However, Trump did not have the most humble of beginings with a small loan of $1 million from his father, yet he has communicated this portrait of acheiving what the American Dream is about: hard work and success.
The scene of this American dream is sest in the daily ritual of the president of the United States in comparison to the daily ritual of a tycoon in the business industry. If one were to treat the country like a business, both the president and the tycoon would want to do what’s best for the country using resources as efficiently as possible. Presidents would seek to do this by focusing on the plausible sucess of the Americans at the heart of the country, i.e. lowering taxes for the middle class in order to encourage propserity and in turn, grow the economy. In a tycoon’s eyes, the same issue is at hand, but with a different solution. In order to
churn and stimulate the economy, the tycoon would lower taxes for corporations in order for them to focus their resources on labor and new facilities. The list of comparisons as such could go on.
Is it effective?
Short term answer, not as much. Long term answer, possibly. Trump’s rhetoric in communicating the American Dream has proven successful in some facets. He is not the basic proven hero that rises from the ashes, but the campaign has been able to paint his life as working hard to earn his badges and can be held to a higher standard of competency due to his record
I definitely agree with some of the claims that you made here. Trump has been successful with his target audience in painting the picture that he has a great business record therefore he would be a great president, despite many of his business failures. But in all, it seems to be working with his crowd and the Republican party thinks being able to understand business is an important factor for the presidency.