A Wink to the Working Class

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CNN polls have showed about 60% of white working class voters are for Trump, but why? Donald Trump has utilized his slogan “Make America Great Again” to infiltrate as many different voter bases as possible, but it has been like a sermon to the working class, making them have faith and putting them to work. When saying “Make America Great Again” he discusses how that will be done through trade policies and bringing jobs back…everything the working class wants to hear.

During the first presidential debate, Trump turned a conversation about how we wants to create tax cuts for the wealthy into how that will bring jobs back to the working class. Tax cuts for the wealthy would usually not be a hot topic with the working class, but by discussing how it will bring jobs back from overseas, he is pleasing that class and making Secretary Clinton look like a worse choice: “And if you really look, it’s not a tax — it’s really not a great thing for the wealthy…It’s a great thing for companies to expand.” blog-2-image

The working class has faith in Trump to “Make America Great Again” because “he’ll bring the jobs back” and such people as “mill hunkies hear a promise to restore their pride and their way of life”. When a debate went down in Youngstown, Ohio, an advocate of Trump clearly stated his support: “You think America is great? Come look for a job in Youngstown” . Trump’s slogan is speaking to each individual in a unique fashion, but to the working class as a group, it is meaning jobs, jobs and more jobs.

One thought on “A Wink to the Working Class

  1. There has been a lot of questioning and doubts surrounding this campaign slogan “Make America Great Again” due to the debate about when it was every “not great”. I think it is interesting to think and talk about how, inversely, this idea really resonates with certain groups of people. I also think this specific post (& point of view) is interesting because it represents only one real adaptation about the slogan’s relevance for Americans. Yes, it definitely resonates with the working class because of jobs but it can also relate to a multitude of other modern day issues in which voters are interested. The slogan itself thus demonstrates some key strategies of rhetoric that we have been talking about in class about targeting certain audiences and allowing voter opinions to dictate the campaign. I personally think that this slogan is effective and has greatly permeated modern day culture (you see it everywhere even when not associated with Trump). It is even more interesting to see how it specifically answers some campaign and candidate questions when it comes to important issues for Americans in election season.

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