Infographic

This infographic accomplishes two goals simultaneously. Through its creative name and sectioned design, the infographic provides information both about why composting is important and how you can do it. The statistics provided on the left side of the page are interesting as well as intellectually stimulating because those numbers prompt reflective thought about our own habits and contributions to the issue of waste management. The right side is relevant to the audience because the target audience of this infographic likely does not know how to compost, so providing a brief how-to in the infographic is helpful and appropriate. For someone unfamiliar with composting, these statistics would definitely be jarring. Personally, having learned of the drastic consequences of not composting, this information did not surprise me. This creator is assuming a perspective of our ability to help on an individual level. The stick figures chatting and the use of the word “you” incorporate the audience as having a direct role in the process of composting or not composting. I think this infographic is particularly effective because it combines the information about composting as well as shows how you can do it, something I would not have thought to do. The sources of data are mainly statistics about what percent of what we throw out is compostable versus non-compostable, and this data along with other interesting statistics could be found online. For students, I feel it is important to consider the balance of information with the aesthetic of the infographic. Too much information makes it hard to read, but too many pictures or a complicated design subdues the infographic to a passing image on the wall. I think the pictures on this infographic are well-chosen, but some of them are very small or placed in locations where they are less emphatic or not noticed. Perhaps this thought is neglected in the creation of other infographics because the main point of an infographic is to inform. This infographic, to me, is a good inspiration because it doubles down on information about composting and is informative as well as instructive.

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