Brainstorming: The Charity Side of Health and Fitness

  1. Why do charity racers race? I’d like to know what motivates individuals to choose health and fitness activities (not necessarily limited to races; they could do Zumbathons, for example) to raise money for charities, as opposed to other activities like bake sales or bingo nights.

  2. Why do racers raise money for charity? The flip side to the above coin, I’d like to know why fitness gurus choose to raise money for charitable causes.

  3. How effective are races for raising charitable funds? Again not limited to racing, I’d like to know — in terms of event cost versus return on investment — how profitable organized fitness activities are at raising charitable funds in comparison with other fund-raising modalities.

  4. Are there any non-financial or intangible benefits to fitness-for-charity events? How do these compare to other fund-raising modalities?

  5. How do racers raise funds while also training for their event? What techniques are better than others for both activities (training and fundraising)?

  6. What are the most effective charity-raising fitness events? Are they the most well known and recurring, or are they obscure ones, like one-time obstacle courses and fun runs? Why?

  7. Who are the big players? Which events and individuals are the best in the business, and what do they do that makes them stand out?

  8. How long does it take? How long does it take participants to train as well as raise funds for a charitable fitness event?

  9. What draws racers to particular events? Are they going for the fun factor with themed races, seeking a race that targets a specific charity, striving to run an iconic or well known race for charitable causes, or is there some other motivating factor?

  10. Solo or social? Do charity racers run races alone or in groups, and why do they choose their favored method?